Best Way to Gain Followers on TikTok: The Proven Methods to Grow Your Influence

It can feel challenging initially to grow your TikTok following, but it’s achievable with the right strategies. So, what’s the best way to gain followers on TikTok? This guide will show you proven methods to do it and help you engage with your audience. Let’s get started.

Understand your target audience

Identify your “viewers” (age, gender, location) to help you create content that resonates and appeals to them.

• What are their interest and values? This will help you align your content with what your audience is interested in and cares about for a meaningful engagement.

• When are they on TikTok? This will help you determine engagement patterns and optimal times to post.

• What kind of content do they watch (humor, educational, or challenges)? Figuring this out will help you learn about what type of videos they are more likely to interact with.

Optimize your profile

Increase TikTok followers naturally with an optimized profile. Take a look at your current profile and check that it has a captivating profile picture or logo.

A short but compelling bio with keywords plus a link to content or a website will do you well, too.

An example of this is Red Bull’s profile (clear and bold logo, exciting bio, and URLs to extreme sports content).

Be consistent

• Upload high-quality content longer than one minute regularly.

• Set a schedule. How often can you post?  Daily, twice a week, or once a week?

• Create multiple videos in one day and schedule their posting dates. You can also use Puppetry AI's talking head generator to speed up the video content creation process.

• Review analytics to check for the best times to post on TikTok.

Being consistent is one of the best ways to get followers on TikTok because it can increase your chances of appearing on the social media platform’s #foryou page (as TikTok’s algorithm can identify you to be an active and reliable creator).

Check out this guide if you’re running out of TikTok content ideas.

Post original and quality content

Image by freepik

Capture the attention of your audience and boost TikTok followers with engaging content. Offer them something valuable to learn or take away.

For example, create AI talking heads for short videos featuring AI avatars. You can use them for storytelling, whether you’re trying to create informative, funny, or educational videos.

You can also create other types of videos, but ensure they’re visually appealing. You must consider clear lighting, high-quality visuals, and audio for an enjoyable, polished content.

Also, remember to tap into popular content and incorporate trends creatively. As advice, you might want to make trends your own by adding a twist to challenges or trending topics.

Want to post a cartoon avatar video? Here’s how to make a cartoon avatar for social media.

Engage with the community

This is one of the proven ways to get more followers on TikTok.

Respond to comments to encourage interaction and make your viewers feel heard and valued.

Host live sessions to interact with your followers! Share behind-the-scenes content, give them shout-outs, and answer their questions.

Run giveaways and contests to engage with your audience, one of the best ways to get more TikTok followers.

Ask for suggestions and feedback to hear their thoughts about your content and any topic suggestions they may have.

You can also use Stitches and Duets for varied content (reactive or collaborative).

Gain more TikTok followers with trends!

Image by BiZkettE1 on freepik

Here’s how to use #TikTokTrends.

• Go to the “DISCOVER” page and find out what’s hot and trending.

• Want to stay relevant? Create trending content quickly.

• Stand out by adding your unique twist to challenges and trends.

• Share top trending content and comment on it.

Promote, promote, promote!

How to gain followers on TikTok? Another way to do that is to promote your content on other social media platforms.

• Cross-post your content by sharing it directly to Facebook Stories or Instagram Reels. Doing this is an effective way to encourage followers from these social media platforms to follow your TikTok account.

• Cross-promote: Encourage viewers to check out your content. Mention your TikTok content on other social media platforms.

• Drive traffic to your TikTok profile by featuring your TikTok content on your website or blog.

Final Thoughts: How to Get TikTok Followers

There is no one specific and best way to gain followers on TikTok because you can increase your follower base on the social media platform in many ways, such as understanding your target audience, optimizing your profile, and being consistent. Follow the tips we’ve shared above and start becoming more visible on TikTok.

Now, if you’re looking to create short, funny, educational, or entertaining TikTok videos fast, you can use our AI puppet maker today!